“Publicity is absolutely critical. A good PR story is infinitely more effective than a front page ad.”
That quote is attributed to Sir Richard Branson, the British business leader, investor, author and philanthropist. He is the founder of the Virgin Group, controls over 400 companies, and, according to the June Forbes magazine, is worth about $5.1 billion.
What good is it to have a great product if no one knows about it?
At Texas811 we want everyone to know about the 811 service, because ALL of our members benefit through this knowledge.
That’s why we aggressively promote the 811 service. So far in 2018, we’ve received positive media coverage – both print and television – in Katy, Corpus Christi, Mercedes, Laredo, Gonzales, Bryan, Fort Stockton, Midland, Mesquite, Denison, Georgetown, Austin, Abilene, Amarillo, Tyler, Wichita Falls, Brownsville, Harlingen, McAllen, Dallas-Fort Worth metroplex, Longview, Waco, Temple, Killeen, Brownsville, Harlingen, McAllen, Weslaco, El Paso, San Angelo, Lubbock, Texarkana, Paris and Lufkin.
Yes, that’s pretty much the entire state of Texas, once you add in the smaller towns that fall within the media footprint of the larger cities. And all of this publicity never costs Texas811 members a dime.
Here’s an example of one story, from NBC affiliate KXAN in Austin.
We’re out in the field for you every day. 811 articles are published in everything from Damage Prevention Professional to the nationally syndicated Hints from Heloise. We’ve even got a slot coming up in the Texas Department of Transportation newsletter. An interview with Texas811 President Chris Stovall on the Texas Farm Bureau Radio Network reached listeners on nearly 70 stations.
Texas811 is here for you around the clock, on the phone or online through the Texas811 Portal.
Out of sight should never mean out of mind. At Texas811, we’re working hard to be your connection to safety.
Don’t forget that the International Utility Locate Rodeo is coming up Thursday – Saturday October 11 – 13 in Denton, Texas.
Until next week, safe digging!